Our core values
SmartestEnergy is a flexibility-backed energy company. Our ambition to empower sustainable businesses and communities is made possible by our talented and experienced team. We celebrate diversity, reward collaboration and actively encourage agile working. Our values drive how we engage with each other, as well as our partners and customers.
We care about the work we do, and we enjoy doing it well. We act with integrity, take responsibility for making things happen and have fun along the way
We are willing to challenge the status quo in our company and our sector. We look for creative ways to add value for our brokers and customers and accelerate the transition to a low carbon future
As open and honest experts, we put brokers and customers at the heart of everything we do. We build relationships based on trust by using our extensive knowledge to provide a service that informs, empowers and delivers
We mobilise the diverse strengths, ideas and experiences of all our people, as we collaborate without silos, barriers or borders to deliver a more sustainable future
Jim Cifaratta, Senior VP Commercial Operations
“Our industry is interesting and challenging because it is always changing. It started with deregulation in the 80s/90s and then came the natural gas shale revolution in the 00s/10s. Today, a large part of the US transmission and generation infrastructure is being rebuilt as the electric grid begins to decarbonize. Each of these changes brings opportunities to help customers participate efficiently and help developers invest securely."